Microsoft Advertising Setup Guide

Setup Guide

To authorize Matia to connect to your Microsoft Advertising account, follow these instructions:

1. Click Sign up with Microsoft Advertising and specify the following details:

   • your email (or user ID)
   • your password (optional) - only required if you are not already signed to Microsoft Advertising
   • your account type (optional) - if your email is used for more than one account, select the right type for your account as set in Microsoft Advertising - either Work or school account, or Personal account

2. Select the rollback window size (further information can be found below) from the drop-down menu.

3. Select how many months' worth of reporting data you'd like to include in your initial sync.

4. Enter a Name for the connector.

5. (Optional) Enter a Description for the connector.

6. Select the Owner of the connector.

7. (Optional) Verify that your Microsoft Advertising account is successfully connected by clicking on Test Connection.

8. Click Connect.

9. On configure stage select the Accounts you'd like to sync.

10. Click Save Integration. Matia will take it from here and sync your data from your Microsoft Advertising account.

Source properties overview

History sync time frame

1. Unit of measurement: months

2. Required: yes

3. Scope of influence: Full Refresh sync, reports streams

4. Description: For initial sync, the user can select the time period for which data will be retrieved

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NOTE: Historical sync time frame does not affect following streams:

• Account history
• Campaign history
• Ad history
• Ad group history
• Keyword history

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Rollback window

1. Unit of measurement: days

2. Required: yes

3. Scope of influence: Incremental sync

4. Description: The rollback window specifies the amount of historical data requested during each synchronization. For instance, a 30-day rollback window means the connector synchronizes all data from the past 30 days since the last data changes

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NOTE: For the streams Account History, Campaign History, Ad History, Ad Group History, and Keyword History, the maximum rollback period will be limited to 30 days due to API constraints, regardless of the selected value

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Supported Streams:

• Account history
• Campaign history
• Ad history
• Ad group history
• Keyword history
• Ad group performance daily report
• Ad performance daily report
• Campaign performance daily report
• Keyword performance daily report